Caterpillar Investor Day
Caterpillar · 2022
A rugged, high-energy deck powered by CAT yellow and black. Bold angular shapes and heavy type mirror the durability of the machinery, while black slides give financial data a premium, industrial edge.
Design System
CAT Yellow
#FFCD11
Primary / highlights
CAT Black
#000000
Backgrounds / type
Machine Gray
#53565A
Secondary surfaces
Steel Gray
#A7A8AA
Secondary text
White
#FFFFFF
Content text on dark
- Headings
- Univers-family industrial grotesque (Cat brand standard), heavy condensed uppercase; similar to Roboto Condensed Bold
- Body
- Univers-family sans at medium weight for high legibility; similar to Roboto
- Notes
- Uppercase, bold headlines convey strength. Yellow used sparingly on black for maximum impact.
Modular blocks and diagonal yellow accents. Dark backgrounds dominate; yellow reserved for emphasis and dividers.
Dramatic on-site machinery photography, often duotoned or masked into angular shapes.
High-contrast yellow-on-black charts with bold labels and simplified axes for readability from a distance.
Frequently Asked Questions
- What colors does Caterpillar use in its presentations?
- Caterpillar's Investor Day Presentation (2022) uses a 5-color palette: CAT Yellow (#FFCD11) for primary / highlights, CAT Black (#000000) for backgrounds / type, Machine Gray (#53565A) for secondary surfaces, Steel Gray (#A7A8AA) for secondary text, White (#FFFFFF) for content text on dark.
- What fonts does Caterpillar use in its slides?
- Headings: Univers-family industrial grotesque (Cat brand standard), heavy condensed uppercase; similar to Roboto Condensed Bold. Body: Univers-family sans at medium weight for high legibility; similar to Roboto.
- What is the presentation design style of Caterpillar?
- The deck's visual style is industrial, bold, rugged, angular. Modular blocks and diagonal yellow accents. Dark backgrounds dominate; yellow reserved for emphasis and dividers.
Recreate this look in Plus AI
Download the design spec and generate a fully styled deck in minutes.